Fair Warning
My brother and his wife were kind enough to but me a new standard zoom for Christmas, a lens I've been putting through its paces over the last few days. Expect quite a few photographs on here over the coming days…
Fear of Flying course from Virgin. Admittedly, people trying to blow up aircraft isn't helping...
Fear of Flying course from Virgin. Admittedly, people trying to blow up aircraft isn't helping…
A Home Movie Archive
A Home Movie Archive
The Named Famous Face
Well, after my ruminations on the last Scarlett Johansson bus advert not being immediately recognisable as her, the winter campaign has her name in big old letters on the bus.
Birthday Dinner
Blackheath Farmers Market
This morning, I took myself off to Blackheath, to give some more of Mum's old possessions to the Cancer Research charity shop there. It's a slightly snobby things to do. I know, when the Lewisham one is slightly closer, but I can't help feeling that the sort of things I'm donating will be more appreciated (and fetch more for the charity) in Blackheath than down here.
Anyway, the plan was to head back down the hill and into the Lewisham Sainsbury's to pick up some chicken and other bits and bobs for a roast tonight. But then I stumbled across the Blackheath Farmers Market, which I'd heard of, but never visited. Could I get what I needed there?
One free range chicken, some organic cooking apples and some dessert later, the answer is very clearly "yes".
Nom.
Random iPhone Photography
A wonderful sunset over Sutton:
Debenhams Doesn't Want You To Advertise It
H&M lets you embed slideshows of its advertising campaigns. Yet Debenhams doesn't allow you to embed its adverts.
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The Good, The Bad & The Uke
Some gratuitous Ukelele Orchestra of Great Britain to see me through the afternoon:
The Anonymous Famous Face
Striking enough, in fact, that I went to the Mango site to see the rest of the images. And I discovered something I hadn't realised: the model in the image was a famous actress, one I've referred to before on this blog. Yet, when I'd looked at the image I'd had absolutely no idea it was Scarlett Johannson.
In fact, I'd noted this one in passing a few weeks before, and equally not noted its star content:
read more...
The Anonymous Famous Face
Striking enough, in fact, that I went to the Mango site to see the rest of the images. And I discovered something I hadn't realised: the model in the image was a famous actress, one I've referred to before on this blog. Yet, when I'd looked at the image I'd had absolutely no idea it was Scarlett Johannson.
In fact, I'd noted this one in passing a few weeks before, and equally not noted its star content:
And that got me thinking…
Mango have clearly spent a lot of money on these images: for a skilled photographer (Mario Sorrenti), because the images are great. But also for a "name" - an actress, not a model - and that's what these images are making me question. Was it worth it? If she isn't instantly recognisable - and this is far enough from Johannson's traditional image to make me think that she won't be for many - and the campaign isn't trumpeting her identity, is Mango getting its money's worth here?
And if not, what made them use her? A quick Google search reveals that the news that she was the new "spokesmodel" for the company is all over the celeb gossip blogs. And perhaps that's it - the readers of those are the perfect demographic for Mango clothes.
But I can't help feeling that celebrity endorsement has become so prevalent that its impact is diluted to almost homoeopathic strengths...