One Man's notebook this week.
One Man's Notes
I know it’s free, but I think the days of publishers relying on Google Analytics should be done. Not only does GA4 not really deliver the metrics publishers should be paying attention to, it’s also pretty unreliable on key real-time metrics.
Awesome (and important) piece from Anil Dash: Don't call it a Substack
Links are powerful — that's why Instagram and Twitter and Threads punish and limit them, and why Substack tries to take credit for them. And that's why "wherever you get your podcasts" is such a radical concept — like email, it's a medium that the tech tycoons don't, and can't, own. People can read your writing "wherever they get their email".
Today the Podcasting MA students are going to learn what RSS is and why it matters — whether they like it or not… :-)
Pretty sure that this isn't what GoPros are designed for, but this still makes me smile when I rewatch it…
My advice to any writer looking to start a new site based on the newsletter model would be to consider Substack last, not first. Not because Substack is a Nazi bar, which I don’t think it is at all, but simply because there are clearly better options, and the company’s long term goal is clearly platform lock-in.
If you remember and still miss Nuzzel, and use Bluesky or Mastodon, have I got good news for you.
This tool shows you the most shared links in your network. Hella useful.